Held at the Centro de Congressos de Lisboa, the summit brought together a remarkable mix of global leaders in real estate, including top-tier developers, investors, architects, and designers, each one contributing to a conversation that felt not just visionary but actionable.
What set this summit apart was not just the scale of what is being planned in Saudi Arabia under Vision 2030, but how clearly those plans are grounded in innovation, sustainability, and human-centered design. It is rare to see such ambition paired with such clarity of purpose. And for those of us lucky enough to witness the presentations and discussions firsthand, it felt like being given a glimpse into a future that is no longer speculative is already taking shape.
One of the most powerful moments for me came through architectural presentations. These were not just ideas on paper; they were complete visions as smart, sustainable, and deeply respectful of culture and place. From futuristic desert resorts that use the natural environment to regulate climate, to urban masterplans that harmonize heritage with modernity, the projects revealed a level of design excellence that goes far beyond aesthetics. They were about creating ecosystems and places that prioritize well-being, longevity, and beauty.
Equally compelling were the innovations in lighting, air quality, and biophilic design. We saw how smart lighting systems can support mental clarity and emotional well-being, how integrated plant design can purify indoor air naturally, and how these invisible elements as light, air, greenery, are becoming the new foundations of real estate development. It is an evolution that puts people, not just structures, at the center of design.
Saudi Arabia’s Vision 2030 was not just a theme; it was a tangible framework underpinning every session and meeting. With over $100 billion set to be invested in real estate by 2029, the scale of transformation is massive, but what is even more impressive is the philosophy behind it. This is not a rush to build; it is a deliberate effort to create places that endure, inspire, and connect.
I feel particularly fortunate to say that I recently had the chance to visit Saudi Arabia in June. And I can confirm, from direct experience, that what was shown and discussed in Lisbon is very real. The projects are underway. The momentum is undeniable. What once seemed like an ambitious vision is now a world in motion, being built with precision, care, and bold imagination. It is truly a place of opportunity for anyone looking to invest or contribute to something of lasting value.
More than just a business event, the summit in Lisbon was a platform for meaningful dialogue, new partnerships, and shared purposes. It showed us that the future of real estate is not only global, but deeply human. And that Saudi Arabia is not just opening its doors, it is inviting the world to help shape something extraordinary.
For me, this summit was a clear reminder: the future is no longer an idea. It is being built. And we should all be paying attention.
Paulo Lopes is a multi-talent Portuguese citizen who made his Master of Economics in Switzerland and studied law at Lusófona in Lisbon - CEO of Casaiberia in Lisbon and Algarve.
